Kizz Daniel breaks the record for the most streamed artist on Boomplay | The Guardian Nigeria News
By Goalkeeper Nigeria
July 16, 2022 | 4:10
With a world tour underway and arguably one of the biggest songs to rock the big cities, Kizz Daniel is having an impressive year.
Reached 300 million total streams
With a world tour underway and arguably one of the biggest songs to rock the big cities, Kizz Daniel is having an impressive year. He recorded another artistic milestone as the first artist to reach 300 million total streams on Boomplay, making him the most streamed artist currently on the platform.
Leading the way in these streams includes some of Kizz Daniel’s most acclaimed projects, such as Barnabas EP with 133.5 million streams, King of Love with 39 million streams, No Bad Songs with 22.1 million streams and his most-streamed single 1 to 82 million streams.
After scoring a mainstream hit with Buga featuring Tekno, which was also widely described as a masterstroke, the single continues to enjoy massive reception. Buga reportedly racked up 1 million streams within 24 hours of its release on Boomplay and has since maintained the top spot in countries including Nigeria, Ghana, Cameroon, Zimbabwe, Togo, Zambia, DRC, Benin and Sierra Leone.
Continuing Boomplay’s recent big announcements, Kizz Daniel’s 300 million streaming feat also signals astronomical levels of growth in the music industry when it comes to music consumption and streaming culture.
Earlier in April 2022, Boomplay announced that Kizz Daniel had become the first artist to reach 100,000,000 project-based streams in less than six months with his fourth studio project Barnabas EP.
With this feat, Kizz Daniel becomes the leader of Boomplay’s Golden Club, which is also home to Burna Boy, Fireboy, Joeboy, Omah Lay, Rayvanny, Diamond Platnumz, Davido, Wizkid, Olamide, Naira Marley, Ruger, Black Sheriff, and Simi.
As Afrobeats continues to enjoy democratized access and resounding applause on the global stage, Boomplay’s prominence in music streaming and amplification of local talent will ensure an iteration of its global dominance.
Just recently, Kizz Daniel released the video for his 2022 hit song Buga. Tekno, who sang a verse in the song, was also featured in the video directed by TG Omori, popularly called Boy Director.
Since its release, Buga has broken several records around the world. There were several dance challenges on Tiktok to promote the song under four minutes, which increased its popularity.
The colorful video for the song was shot in a carnival setting, displaying the flags of various countries. The music video also features famous skit creator, Chukwuemeka Ejekwu, better known as Oga Sabinus. The skit creator won Best Online Content at the Africa Magic Viewers Choice Awards.
The 28-year-old Afropop singer released Buga’s visuals after the song amassed over 17 million views on YouTube. Since its release, it has topped the charts of various online music streaming platforms.
The song had achieved the status of the most Shazamed song in the world and also held the number one spot in more than ten countries on the Apple Music Charts. Shazam is an online application that can identify music, movies, advertising, and TV shows, based on a short snippet played and using the device’s microphone.
However, according to mid-year data compiled by TurnTable Charts, a music magazine, Buga is already the third most streamed song of 2022 and the 38th most listened song on radio. The theme is also named the No. 10 song overall of 2022 so far. As a result, Buga is now the most played song of the year not only in Nigeria but also in other parts of Africa and Europe.
According to Turn Table data, the song spent six weeks atop the chart to break the tie with Black Sheriff’s Kwaku The Traveler and Skiibii & Davido’s Baddest Boy (Remix), which were released much earlier.
Kizz Daniel is considered one of the few Nigerian singers with no bad song as every song he releases is a hit. These include Laye (2016) Woju (2016), Jumbo (2016), Mama (2016), Yeba (2017), Jaho (2020), Park n Go (2020) and Ada (2020) and Pour moi de water (2021) .
Born Oluwatobiloba Daniel, the Ogun State-born singer started his music career in 2013, when he signed a record deal with G-Worldwide Entertainment; he left the label following a high-profile contract dispute and court case. The father of two went on to found his record label, Fly Boy Inc, in November 2017.